SME Design builds a broad range of websites — business sites, information sites, ecommerce stores, and sites for sports clubs and community groups.
Our work spans local projects, built to attract customers to a bricks-and-mortar business, through to affiliate sites competing in the US market.
People often ask what SME stands for — Small to Medium Enterprise. That’s deliberate: our focus is small and medium businesses, and we understand this space because we’ve operated in it ourselves. SME Design’s proprietor, Mark Smith, has bought and turned around loss-making businesses, so the advice we give comes from having run a P&L, not just built websites.
Most of our current work is with businesses that already have a website — it’s just not performing.
We start with a site audit, talk through who you actually want to attract, then build a strategy to improve ranking, grow relevant traffic, and lift conversion rate.
"You are after clients not just site visitors."
Our background is in marketing and business development, and we’ve managed and owned small businesses ourselves.
Experience in operating a smallbusiness is why we treat website design as a marketing exercise, not an “I.T.” exercise.
We understand the day-to-day pressure of running a small business and how hard it is to promote one cost-effectively — and we’re not techie geeks who hide behind jargon to make things sound more complicated than they are.
Keeping the end goal in focus is what drives the level of service we aim to deliver.
Clear communication is central to how we work. Every industry has jargon that gets used — sometimes deliberately — to make simple things sound complex.
We aim to cut through that and explain things plainly, so you’re always in a position to make an informed decision.
"Our philosophy is your website is not a separate entity to your business, but an integral part of your identification and your business branding."
We have included a sample of our sites on this page. All our web Sites are designed to perform. The Web sites are easy to navigate around and designed to provide a rewarding and satisfying visitor experience. We design the web sites after consultation with our client, always keeping the end goal in mind. The majority of our work is renovating existing websites and providing solutions to all online marketing.
Many websites we establish we hand over to our clients to manage. Therefore they avoid ongoing costs. The downside is it is very likely the website will drop in Google ranking if not attended to. Clients also have a habit of forgetting to update the site which will allow the website to suffer from security vulnerabilities.
This is just a sample of our websites
Holdsworth Concreting
Holdsworth Concreting handles larger residential, commercial and government contracts, backed by proven expertise and quality workmanship.
A professionally designed website gives them a stronger shopfront — showcasing completed projects, building client confidence, and helping convert enquiries into contracts.
StraightForward Conveyancing
StraightForward Conveyancing is a boutique conveyancing service based in Warragul.
When you contact them, you’re speaking directly to the person doing the work. With nearly 20 years’ experience, no question is too big or too small.
Trussed Carpentry & Joinery
Trussed Carpentry, based in Pakenham, approached SME Design to manage and update their website.
With over 30 years’ experience, their team of quality craftsmen delivers projects on time and to a high standard — the right group of carpenters to turn your plans into reality.
Lead Logics Web Design
Lead Logics is an award-winning web design and digital marketing agency based in Warragul Victoria, that has been helping small to medium businesses since 2011.
The company specializes in creating bespoke WordPress websites and providing comprehensive digital marketing services.
Custom website design and development with SEO optimization at the outset not as an afterthought.
Local search engine optimization (SEO) and search engine marketing
Lead generation services specifically tailored for small businesses
WordPress development and content marketing
Website redesign services for existing businesses
Contact Lead Logics or SME Design
LJ Plastics
LJ Plastics approached SME Design to update the website and amend.
LJ Plastics specialise in Injection Moulding and are located in Dandenong Melbourne, Victoria.
LJ PlasticLJ Plastics, is a family owned and operated business specialising in plastic injection moulding, assembly and packaging.
Warragul Lighting
A well-established lighting retailer serving the Gippsland region of Victoria, Australia.
The business has been operating since 1998 and offers over 25 years of industry experience in both commercial and residential lighting solutions.
The website emphasizes their local presence, extensive product range, and professional consultation services, positioning them as a premium lighting supplier for the broader Gippsland area.
Aust Motorcycle Directory
Australian New Zealand Motorcycle Directory – A developing directory of all Motorcycle businesses and Motorcycle social clubs located in New Zealand & Australia – List your business free of charge
Braidak Horse Arenas
Michael from Braidak approched SME Design to manage the website and to perform SEO work. Braidak Horse Arena & Manége Construction construct equestrian arenas from start to finish to suit all budgets.
They build the perfect area for your riding and your horses movement.
The Home Loan Tech
The Home Loan Tech approached SME Design to update and manage their this website.
We made some other amendments also, which has brought about a significant increase increase in leads.
We put you first and believe in transparent, responsive communication.
With a range of personal and commercial finance solutions, you can rely on The Home Loan Tech team to provide advice designed to guide you through the complexity if seeking finance.