SEO is an acronym for Search Engine Optimization and includes strategies involved with helping your website show up at the top of search engine results. Sounds simple, right? How hard can it be? Using keywords in your content and adding HTML tags to your website seems easy enough. Good SEO strategies are one of the …
Whether you are providing a service to the whole of Australia or the international market or your business provides a service or product the Pakenham, Officer area in Victoria. Pakenham Website Design – think SME Design We can help you with your strategy to target your online presence. No wonder most of our jobs these …
Steps to Building a Business Website Choosing and registering a web address (domain name) A web address (domain name) identifies your website, not just to the world, but also to search engines. You will add the address to the end of your business emails. A good web address is relevant to your business and is …
Why isn’t my business website ranking? SEO (Search Engine Optimisation) is a dynamic field – constantly evolving. One of the reasons there is so much value in an experienced SEO professional is because, unlike other technical and marketing fields, there is no standardized academic literature for SEO. The only way to know what really …
Do I really need to bother with SEO? There is a simple answer to this, although the process to getting to that answer is rather complicated. When you don’t address local SEO into your online presence, it is a lot like having an unlisted phone number. Some people will know you exist. Others will not. …
Can we talk a little bit about branding here? One of the most effective ways to get your brand out there to potential customers is to keep a consistent message and to use all forms of digital marketing. Even if you’ve been dragging you feet on getting completely immersed in social media and websites …
SEO is still all about Quality Links. You’ll notice that some people get deemed as “great link builders.” Have you ever stopped to wonder what that means? What kind of links are they building? What strategies are they using? What kinds of links do they build? How does anyone become “good” at link building? They’re …
Location Based Marketing and how to succeed. What is Location Based Marketing, does it actually work and why you as a small/medium business consider it essential. We hope at this stage your business website has been updated to be compatible with mobile devices. This compatibility with mobile devices is desirable and moving into the future …
Is the Google Algorithm Update Threat or Opportunity to your business? Google’s algorithm change came into effect this month. This algorithm amendment will effectively devalue your site if it is not mobile friendly. This will have a dramatic effect to many sites. So what does that mean for you? Many established websites that have previously …
Google Algorithm Update – Threat or Opportunity? Read More »
Your business, Your customers & The Internet. Today’s customers are becoming increasingly accustomed to the convenience of 24 hour access to businesses, speedy online transactions and easy access to product and service information. So, it is only natural that more and more businesses are using websites and social media to promote and sell their products …